Trusted by brands for the non-negotiables
Client Results
-
2,277,672
Organic Search Impressions
79% increase versus the previous 12 months -
42,119
Organic Search Clicks
23.27% increase versus the previous 12 months -
~₱2.5M
Estimated Organic Traffic Value over 12 months
-
MEA 2024
Excellence In Search Marketing
Proven SEO Works
What is AI Search?
Today, your customers use AI-powered search like Google AI Overviews, ChatGPT, Perplexity, Gemini, and more to explore options, compare providers, and decide what deserves a closer look. This is the next evolution of search.
SEO, GEO, and AEO: Connected Work, Different Objectives
-
SEO
Search Engine Optimization
Focuses on earning organic rankings on standard search engine results pages through keywords and backlinks.
-
GEO
Generative Engine Optimization
Structures brand data and content passages so LLMs cite, recommend, and extract your brand inside AI surfaces.
-
AEO
Answer Engine Optimization
Focuses on discoverability in answer-based experiences through useful, clear responses.
-
They share foundations in technical readiness, relevant information, and credibility. We coordinate those foundations around your customers’ questions and your business priorities.
More Visibility
Stronger Brand Authority
Better Conversion Paths
Future-proof Growth
How We Build Your Visibility Across Search and AI
-
Prompt & Intent Search
WHAT WE DO
We investigate what your customers ask, compare, and need to understand. Query fan-out research helps us explore related questions and turn those findings into content priorities.
WHY IT MATTERS FOR YOUR BUSINESS
Your content addresses the questions that shape buying decisions, helping customers evaluate whether your offer fits their needs.
-
Entity & Topic Clusters
WHAT WE DO
We clearly explain your business, products, and services, then connect related topics and pages around your customers’ research journey.
WHY IT MATTERS FOR YOUR BUSINESS
Your customers can move from broad questions to specific answers, while search systems can better interpret your content and its relevance.
-
Authority & Trust Signals
WHAT WE DO
We bring your firsthand expertise, verified results, and relevant credentials into your content, supported by accurate information and credible references.
WHY IT MATTERS FOR YOUR BUSINESS
Your customers get evidence they can assess, giving them stronger reasons to trust your business and include you in their consideration.
-
Technical Foundations
WHAT WE DO
We review crawlability, indexing, site architecture, and page experience, using appropriate structured data to describe your content accurately.
WHY IT MATTERS FOR YOUR BUSINESS
Your useful information becomes easier to access and navigate, supporting discovery across traditional and AI-powered search.
AI Search Optimization Built for Business Impact
We connect SEO, AEO, and GEO around how your customers search, compare, and decide to help your business get discovered and give clear reasons to choose you.
-
Generative Engine Optimization (GEO)
We use customer-question research, query fan-outs, and content assessment to identify AI-search visibility gaps and prioritize improvements grounded in your expertise and evidence.
-
Managed SEO
We coordinate your technical SEO, content, and AI-search priorities, giving your business a clear plan, ongoing execution, and measurement tied to your goals.
-
SEO Consultancy
We help your team identify search gaps, assess AI-search readiness and prioritize the changes that matter—so you can move forward with clear recommendations.
-
Technical SEO
We resolve crawl, indexing, and site-structure issues that can limit discovery, helping search systems access your content and customers navigate your website.
-
International SEO
We align your site structure, language, and content with how customers search in each market, helping your business build relevant visibility across borders.
-
Local SEO
We strengthen your location pages and business information to help nearby customers discover and evaluate you across local search and relevant AI-powered experiences.
-
Ecommerce SEO
We improve product and category discovery around what your shoppers ask, compare, and buy—helping your catalogue support decisions across search and AI-powered experiences.
-
Link Building
We pursue relevant links from credible sources to support your website’s authority, with outreach grounded in your expertise and content worth referencing.
-
White Label SEO
We extend your agency’s delivery capacity with SEO research, recommendations, and execution support, helping you serve your clients’ search priorities under your brand.
-
SEO Training
We help your team understand SEO foundations and evolving AI-search practices, so you can evaluate recommendations, identify opportunities and make better search decisions.
-
Link Analysis & Penalty Recovery
We investigate harmful links and manual-action concerns, then guide corrective work to address the issues affecting your search performance.
-
App Store Optimization
We refine your app listing around what users search for and need to know, helping them discover your app and make an informed download decision.
Why do you need AI SEO?
A property purchase, a loan application, and an online order start with different questions. We build your strategy around the decisions that matter in your industry.
We use customer research and query fan-out insights to uncover related questions, comparisons, and concerns. Then we connect your expertise, content, and technical foundations to help customers discover your business, evaluate your offer, and take the next step.
-
Automotive
Customers compare models, specifications, and dealer options before they inquire. We investigate how your content can support that research and, where data is available, evaluate inquiries alongside downstream feedback.
-
Real Estate
Buyers and tenants need to judge location, suitability, and project details. We shape content priorities around those decisions, recognizing the different questions behind residential purchases and commercial leases.
-
Finance / Fintech
Prospects need clear explanations of terms, product fit, and trust signals. We plan content with your expert and compliance approvals in mind, and assess application or activation outcomes where your data supports it.
-
Ecommerce
Shoppers need to find the right products and understand what makes them suitable. We investigate product and category discovery, then evaluate organic visits alongside purchase actions where tracking supports it.
Why Propelrr®?
Propelrr® built its reputation as an SEO company in the Philippines back in 2008. We’ve been here even before Panda and BERT, and now we’re leading through the era of AI‑powered search.
By combining SEO, GEO, AEO, and experimentation-led search strategies, we help businesses remain visible across search engines, AI-powered experiences, and emerging discovery behavior.
-
We understand your landscape.
Your objectives and constraints guide our review of industry, competitors, website performance, and relevant trends.
-
We investigate the opportunity.
We examine search intent, customer questions, and site gaps. Query fan-out research helps us explore related questions surfaced in AI-search investigations and identify information your customers may need to evaluate an offer.
-
We prioritize the next actions.
Our Hypothesis Prioritization Framework considers impact and effort. We translate findings into technical, on-page, content, and authority-building priorities, with implementation responsibilities agreed before changes proceed.
-
We evaluate and learn.
We choose an evaluation approach suited to the change and available data, including experiments where feasible. Findings guide what we extend, revise or stop.
You get a clearer connection between the work, the
evidence, and the next decision.
Got questions before working with us?
Let’s answer them all!
-
1. Do you offer AI SEO as a separate service?
We connect AI search optimization with your wider SEO strategy. Your technical foundations, content, and brand credibility all deserve attention when improving discoverability.
Whether you need consultancy or ongoing execution, we assess your current position and recommend a scope around your business goals. You get clear priorities, deliverables, and measures of progress.
-
2. How do I get my content into AI Overviews or ChatGPT answers?
Start with information worth finding: accurate product details, useful answers, firsthand expertise, and evidence customers can assess.
We review your website’s technical accessibility and content against the questions your customers ask. Query fan-out research helps us identify related comparisons and concerns that deserve stronger answers. Each platform selects sources differently, so we focus on improving your readiness and relevance without promising inclusion.
-
3. Is GEO the same as SEO?
They share important foundations but have different areas of focus. SEO improves your discoverability in search engines. Generative Engine Optimization (GEO) focuses on your visibility and representation in AI-generated search experiences.
We connect both around your customers’ research journey, combining technical SEO and useful content with assessments of where and how your business appears in sampled AI answers.
-
4. What results can I expect from AI SEO?
We set objectives around your starting point, competitive landscape and commercial priorities. These may include stronger coverage of customer questions, improved search visibility and more relevant appearances in AI answers.
We also assess the business actions your website generates, such as qualified inquiries, applications or purchases. You get reporting that distinguishes visibility gains from measurable commercial outcomes.
-
5. Can AI SEO actually drive traffic and leads?
It can contribute to customer discovery and bring referral traffic when people follow links from AI answers. Turning that attention into inquiries depends on your offer, supporting evidence and website experience.
We connect search content with relevant landing pages and clear next steps, then measure attributable visits and conversions where tracking allows. An AI mention alone does not establish that it generated a lead.
-
6. How do you measure success in AI SEO?
We measure progress across search performance, AI visibility, and business outcomes.
For search, we review relevant impressions, clicks and visits. For AI visibility, we assess brand mentions, citations and accuracy across a defined sample of questions and platforms. For your business, we track agreed actions and lead quality where data is available.
You see what changed, how we measured it, and what the findings support.
-
7. How long does it take to see results from AI SEO?
There is no reliable timeline that applies to every business. Your website’s condition, competition, content gaps, and implementation speed all influence progress.
We establish a baseline, prioritize the work, and agree on review milestones with you. Early improvements may appear before meaningful commercial results. We use those findings to refine the strategy as search platforms and customer behavior evolve.
-
8. Why is brand authority so important in AI search?
Your customers need credible reasons to trust what your business says. Demonstrable expertise, accurate information, and independent references help them assess your claims.
We help bring that evidence into your content through expert insights, verified results and clear business information. This supports a stronger foundation for search discovery and customer evaluation, while recognizing that each AI platform makes its own source-selection decisions.
-
9. How much do agencies charge for AI SEO?
SEO agency retainers are scoped according to website scale, existing technical debt, target geographic competition, and content production velocity. Engagements typically encompass full technical audits, entity mapping, on-page optimization sprints, and high-authority digital PR distribution.
-
10. What makes Propelrr® different from other AI SEO agencies?
We bring an experimentation-led approach to your search strategy, grounded in customer research and your business priorities.
We use query fan-out insights to investigate content gaps, prioritize recommendations by impact and effort, and evaluate what changes after implementation. Our SEO, content, analytics, and conversion expertise work together to give you a clearer connection between discoverability, customer experience, and business outcomes.
Don’t Believe Us? Take it From Our Partners
Here’s what you get when you contact us
-
SEO & GEO Opportunity Audit
We assess your technical foundations, content, and coverage of customer questions to identify gaps that could limit your discoverability across search and AI.
-
AI Visibility & Competitor Analysis
We examine sampled AI answers for the questions that matter to your customers—showing where your brand appears, how it’s represented, and which competitors are included.
-
Your Prioritized SEO & GEO Roadmap
We turn findings into clear next steps, ranked by potential business impact and effort, so you know what to improve first and how we’ll measure progress.
Propelrr® HQ
Philippines
3F, DMCI Homes Corporate Center,1321 A. Apolinario St., Makati City,
1233 Metro Manila, Philippines
For Service Inquiries
hello@propelrr.comFor Careers
careers@propelrr.comGive us a ring
PH: (02) 7978 0883Connect with us