As a pioneering digital marketing professional, Gary has clocked over 20 years of experience in the industry. He's part of the 1% of global digital marketers that are CXL-certified in conversion optimization, digital analytics, growth marketing, and is among the top 47 Filipino Professionals on LinkedIn.
Francis Gary Viray is the Founder and CEO of Propelrr.
Published Blogposts
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Eight Critical Advantages and Disadvantages of LinkedIn Ads
Published on: Dec 1, 2022 Updated on: May 16, 2024
These eight advantages and disadvantages of LinkedIn Ads can make or break your performance. Study them carefully, here.
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The Beginner’s Guide to LinkedIn Ads
Published on: Dec 1, 2022 Updated on: May 21, 2024
LinkedIn Ads are an excellent medium for boosting B2B lead generation. Here’s a full guide you can study to get started learning its ins and outs.
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The Pros and Cons of Native Advertising – Should You Invest?
Published on: Nov 30, 2022 Updated on: May 16, 2024
Native ads are a popular ad format because of the way it naturally blends into viewports. But are they still meeting your objectives?
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How UX Design can Help Marketers Achieve Online Objectives
Published on: Nov 29, 2022 Updated on: May 17, 2024
Though the results aren’t apparent, user experience (UX) design has undeniable impacts on your marketing objectives. Learn about them, in this article.
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The Top Five UX Design Trends That Will Take Over in 2023
Published on: Nov 29, 2022 Updated on: May 20, 2024
Come 2023, these UX design trends will be key drivers for brand growth. Learn how you can leverage them in this article.
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How to Combat Dirty SEO Tricks Damaging Your Efforts
Published on: Nov 29, 2022 Updated on: May 21, 2024
This is us telling you how to knock on your SEO neighbor’s door and tell them that they need to stop what they’re doing. Read up and learn.
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Recommended UX Design Tools and Resources for Beginners
Published on: Nov 28, 2022 Updated on: May 22, 2024
This list of recommended UX design tools is friendly for beginners and remains a staple for seasoned experts. Expand your toolkit with these.
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4 Effective Digital Marketing Strategies for FMCG brands
Published on: Nov 28, 2022 Updated on: May 16, 2024
The FMCG industry faces one of the fiercest competition online. Learn about these four core strategies that winners make sure to use, here.
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Importance of a Digital Footprint Analysis for Ecommerce Sites
Published on: Nov 25, 2022 Updated on: Aug 19, 2024
The performance of your ecommerce website also lies in your digital footprint. Read why in this article.
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SEO in Web Development: Making Searchers Click
Published on: Nov 24, 2022 Updated on: May 20, 2024
Considering using SEO in web development? It’s about time! SEO will boost your website’s ranking in search engine results. Let this article guide you how.
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Innovative UI and UX Design Sites That Will Inspire Projects
Published on: Nov 17, 2022 Updated on: May 17, 2024
Looking for the best UI and UX design sites to inspire you today? Here are ten websites that’ll get your creative juices flowing right now.
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Main Reasons to Combine Traditional and Digital Advertising
Published on: Nov 14, 2022 Updated on: May 21, 2024
Traditional advertising and digital advertising are often pit against each other. In this article, we’ll show you why using both is a good idea.
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9-point Criteria In Choosing a UX Design Agency Partner
Published on: Nov 7, 2022 Updated on: May 28, 2024
There are nine crucial criteria in choosing a UX design agency to partner with. Read and learn about each of them, here.
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What to Look for When Working with Digital Advertising Agency
Published on: Nov 3, 2022 Updated on: May 22, 2024
Looking to partner with a digital advertising agency soon? Here are five important markers that tell you who’s the best fit.
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Strategy Tips Based on Meta’s Performance 5 Framework
Published on: Nov 1, 2022 Updated on: May 22, 2024
Get digital advertising strategy tips straight from the experts at Facebook. Take a look at Meta’s newest Performance 5 pillars to drive ad wins this year.
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7 UI Design Principles Your Site and Apps Should Never Break
Published on: Oct 14, 2022 Updated on: May 21, 2024
The poorest performing websites often break at least two, or even one of these UI design principles. Make sure you’re not one of them, and read up.
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