Qualifications

Technical Expertise

  • Effective communication skills and solid understanding of the English grammar
  • Knowledge of tools is a plus: BuzzSumo, BuzzStream, link analysis tools such as Majestic SEO, Cognitive SEO, and AHREFS

Professional Ability & Attitude

  • Outstanding ability to think creatively, strategically, and identify and resolve problems.
  • Has intellectual honesty and practice what he/she preach
  • Process oriented and goal driven. Able to follow the set processes, but challenges when he/she needs something improvement to the process.
  • Someone who follows standard guidelines while providing ideas to improve existing process
  • Collaborative and buys into camaraderie. Someone who remains engaged even if their part is done for a specific project /campaign.
  • Driven, passionate and can work with minimum supervision

Job Description

  • Push email outreach campaigns for link building and influencer marketing.
  • Research industry-related topics to the client. Create an article outline for writers.
  • Qualify websites for potential link opportunities
  • Develop and execute strategy to acquire backlinks that will positively impact organic search visibility
  • Work closely with the internal SEO, PPC, and Content Team to execute the strategy
  • Analyze and ensure a healthy backlink profile
  • Analyze competitor backlinks
  • Conduct keyword research and selection for SEO projects based on client needs
  • Coordinate with content providers to consistently deliver SEO content-related outputs.